Final Days to VOTE

Thanksgiving Sidewalk Sale 2011

Pura Vida Bracelets

Two friends decided to hit the beaches of Panama and Costa Rica for five weeks to celebrate their college graduation. Between the beautiful sunsets and the rolling breakers, they began to deeply appreciate the simple lifestyle of the people and cultures they encountered.

One day, the pair was visiting a small community in Costa Rica when they noticed a man named Jorge peddling bracelets on the street. The colorful bracelets were handmade in a simple way and seemed to capture the essence of their journey. 
The pair quickly asked Jorge if he would be willing to make them 400 bracelets to take back to the states with them. Within a matter of a few weeks they became great friends with Jorge. 

When they first met Jorge, he was living in a single room with three beds shared by several other members of his family. Soon after returning to the states they were able to give him enough business to live comfortably in a house and have his amigos work with him. Jorge went from selling 2-5 bracelets a week to upwards of 5,000 a week. They are now selling them in 100+ surf shops and boutiques nationwide including a few celebrity hot-spots. 

Each one has a unique and different color combination so coming across someone with your exact bracelet will be a tough find.

Pura Vida Bracelets are simple, unique, hand-made bracelets that have a great story behind them.  Upon returning to California the two friends decide to put the bracelets in a bowl at a boutique shop. Before long, they had all sold out and people were asking for more. They decided to contact the man and buy more, and the relationship soon blossomed into a full-fledged business. 

The business that formed only a few months ago is now called Pura Vida Bracelets. 
The phrase “Pura Vida” (pu·ra vi·da) means pure life in Spanish.
Enjoying life slowly, celebrating good fortune and not taking anything for granted embodies the Pura Vida Lifestyle. 
Each original bracelet is handmade in Costa Rica with a unique combination of colors. 
The hard work that went into each bracelet represents the dedication and respect for the beautiful land that we all live in. 
Selecting your “Pura Vida” bracelet isn’t always a quick task. 
Local jewelers spend days, even weeks creating specific bracelets to express their lifestyle. 
From vibrant colors to earth tones, Pura Vida Bracelets has any combination for you.

Pura Vida is also a member of One Percent for the Planet and donates a portion of its proceeds to the Surfrider Foundation, which is a grassroots foundation dedicated to cleaning up beaches and oceans around the world.

"Express Your Lifestyle"

Model For a Day Party!

MODEL

FOR

A

DAY

PARTY

One fashionista and all her friends were treated to a whirl wind day of
Lights, Camera, Action.


A professional photo shoot complete with stylists, 
celebrity photographer and 
hair and make-up. 
Look at these cover girls!


Love those peace signs, hearts 
and smile face shirts? 
Uplifting messaging 
are on every item of 
Peace Love World clothing.


Fabulous fun and funky prints
are a straight import from
fabulous designer
Desigual.


Shimmer Shine
with a hint of
Spring and Summer
we are in love
with Tru Luv clothing.


STRIKE
A
POSE

Photos by Heather Dillon of Heather Dillon Photography.
Styled by Urban Kidz. Hair and Make Up by Shuli.

Laughter
Fun
Fashion
and 
Friends.


Urban Kidz
Grow Up in Style

For information about the fashions, make-up and hair stylist, or the photography contact: Christina@urbankidzwear.com

4th Annual Faces of Urban Kidz Model Search

Download Model Application Form Here

Mogo Charm Trunk Show

Alpha Industries - Icons of Style

Boys MA-1 Flight Jacket

Alpha, the first.

Alpha Industries

is the FIRST

in producing the

iconic flight jacket and

Boys USN Pea Coat

pea coat.

With more than 50 years of experience making the MA-1 flight jacket and the U.S. Navy Pea Coat to military specifications, Alpha Industries creates the perfect flight jacket and pea coat for Urban Kidz.

 Icons of Men’s Style by Josh Sims defines an icon as the “first of its kind” upon which all that followed are based and the Alpha Industries kids’ collection carried by Urban Kids includes Icons of Style in sizes allowing Kidz to “Grow up in Style.”  

Visit Urban Kidz and check out our collection from the Alpha in creating Icons of style, Alpha Industries.




Legendary Style for Urban Kidz
Grow up in Style